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Home Page > Case Category > Corporate > Promote the Region with Immersive Projection - SKUC Real Estate Development Promotion Center

Promote the Region with Immersive Projection - SKUC Real Estate Development Promotion Center

Case Study

Industry

Real Estate

Region

Hwaseong-si, South Korea Hwaseong-si, South Korea

Solution

8 units of ZU606TST Bright Short Throw Laser Projector

Product Used

Client

Corporate Name

SKUC

Corporate Introduction

SKUC is a real estate development company in Ansan, South Korea.

Official Website

Installer

Corporate Name

Mas Media Co., Ltd.

Official Website

Challenge

Amongst their many real estate development projects, SKUC has been developing and selling retail spaces near Saesol-dong, Hwaseong-si. To promote the region and the surrounding commercial facilities, SKUC turned to immersive video projections to maximize their efforts.

Solution

In the summer of 2022, Optoma SI team worked closely with the SKUC team to understand their needs and presented the solution.

To create an immersive projection environment, Optoma’s ZU606TST Bright Short Throw Laser Projector was chosen to blend in the four walls in a limited space, as well as to cope with the space’s short projection distance.
ZU606TST’s small vertical lens and HDBaseT component save labor and installation time. By choosing ZU606TST, the SI team successfully met the SKUC’s desired installation time and budget.
Creating a full-room immersive projection requires multiple projectors, making reliability and maintenance key considerations. ZU606TST’s up to 20,000 hours of laser light source life and virtually zero maintenance make it a long-term cost-efficient choice for SKUC.

Achievement

When SKUC decided they needed an immersive video projection, they immediately considered Optoma. They were sure that Optoma’s ZU606TST is the product that could complete the installation in their Promotion Center within the timeline and budget. The Optoma product and SI team delivered the project to SKUC’s satisfaction.

ZU606TST’s high lumens, compatibility 4K & HDR, and amazing color deliver excellent imaging quality and immersive video experiences for the visitors of the SKUC Real Estate Development Promotion Center.